Anjalee and Arjun Kapoor today have established a fashion business empire. They may have flagship stores in Delhi, Mumbai and Dubai but they never earned the respect of the design fraternity. The Fashion Design Council of India (FDCI) has rejected their membership application. Why??? Well Anjalee and Arjun Kapoor’s reputation of copying designs of other established designers can never be erased.
Siblings Ankita and Avantika Chowdhury who design under the label – Saaj seem to be emulating the business model of Anjalee and Arjun Kapoor. The siblings have been retailing from their store at Shahpur Jat near replicas of Tarun Tahiliani, Sabyasachi Mukherjee and few more designers’ at one-fourth the price. It is so damn unethical and must be condemned by people who respect and love fashion.
Unfortunately unlike Anjalee and Arjun Kapoor, Saaj is a member of FDCI and have also been showcasing at the India Fashion Weeks. I sincerely hope the Board takes note of this and take necessary action. Ban the copy-cats!